Wednesday, October 29, 2014

5 Tech Companies You Need To Know

One thing IMEX America has done for event professionals like me (buyers of services besides hotel rooms) is expand the number of technology exhibitors and attendees. Of course, you still have all of the registration companies and mobile app companies who are racing to become all things to all people. However, I found 5 companies offering very special and very needed services to our industry.

CatchTalk.TV is a free-to-use video platform for professionals. They aggregate and host high-level B2B video content from conferences, events and summits, making high-quality content from industry leaders easily accessible to you. Whether it’s a recent talk or industry-specific opinions you seek, CatchTalk.TV can provide it. You simply sign up with your LinkedIn profile. You will receive personalized recommendations to content that is most relevant for you, saving you time and keeping you up-to-date with business trends.

Crowd Mics turns iOS and Android devices into wireless microphones. Guests can simply talk into their smartphone or tablet and are instantly broadcasted over the sound system. No more passing microphones or telling your guests to get up and go to the microphone in the middle of the room! Crowd Mics can also be used for sharing text comments and polling. Wi-Fi connection is all that is needed.

Evenium's ConnexMe is a web and mobile application that allows guests to interact with other guests, take notes, share and promote their experience during events. Guests have access to the guest list and are able to communicate and share information with other guests by synchronizing their social networks. Imagine a fully integrated system that connects your content to attendees and attendees with each other!

InitLive takes a mobile-first approach to managing teams on the ground. InitLive manages scheduling and communication so the team can focus on other tasks. Through this application, managers and volunteers have access to dashboards to keep them updated on information. These dashboards are used as a gateway to access details surrounding the event. Managers and volunteers will also have access to a master schedule as well as individual schedules for the event. Thanks to this application changes can be made without having to re-print schedules and any changes made on the web will be immediately updated in the app.

AVforPlanners has been around for a year or two but their concept is so disruptive to the way planners typically source AV, it has taken them awhile to educate the industry. They offer a simple three step process: Free equipment & labor RFP builder, nation-wide AV company directory, and a comparison evaluation of AV proposals. I wish they had been around when I was an in-house planner!

If you are searching for a partner to help you with your event content marketing process, click on the SocialPoint link above. I’d love to chat with you about social networks (public or private), learning games or experiential marketing for your event or trade show booth.


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